Forums Forums PPC Primary conversion actions still contributing to optimization and should be removed Reply To: Primary conversion actions still contributing to optimization and should be removed

  • Aeneidian

    Guest
    October 22, 2025 at 1:12 pm

    They’re likely misinformed. If you set no campaign goal (default), your campaign uses all conversion data of all primary conversions, but when you set a goal (for example sign ups, or contacts, or a custom category) it only includes those in the underlying ML.