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I’ve been using Segmetrics for a little while so maybe I can answer these
* how accurate the attribution modeling actually is
The attribution tracking is probably the stronger point of this tool, you can see high quality leads and where they come from so you can optimize properly, customer journeys are pretty easy to map out, ltv, roas, etc all pretty built in.
* if the integrations work smoothly
Integrations were pretty easy to set up and use, I guess I don’t particularly have many data sources and integrations set up so I’m not sure how complex you can get it to be but so far everything we’ve set up works correctly. Having worked with ETLs in the past some tools offer better quality data and have better APIs than others so ymmv
* whether it’s worth the price point
Honestly yeah, it’s not that bad in terms of pricing for what it offers imo. I did the math a couple of years ago and if you have like 5 or more data sources it’s cheaper than Looker connectors.
