Reply To: Has anyone cracked Instagram Reels for local businesses?

[Thin_Rip8995]

Reels only work local when they feel local. Forget trends – focus on recognition. People engage when they recognize streets, faces, or accents.
Try this:

* Post 3x per week, same slot. Consistency beats virality.
* Hook in first 2 seconds with a familiar landmark or person.
* Add on-screen text naming the town or neighborhood.
* Use captions over audio – 60% watch muted.
* Review analytics every 14 days. Double down on what drives profile visits, not views.

Script: “If they can’t tell it’s local in 2 seconds, it’s invisible.”