Reply To: So essentially my sister has 500K followers on TikTok but doesn’t make any money. Am I missing the bigger picture here?

[fonzi93]

From the comment section you mention that she makes dancing videos and stuff. As a creator I make very little money from tiktok because their requirements to monetize are so much harder. Your video has to be at least 1:01 minutes to get monetize and get at least 1000 views which with a following hard but making 1minute plus videos is really hard and even harder when your audience is used to seeing you dance for 10-20 seconds. She needs to diversify her platforms meaning cross posting on Facebook, YouTube and Instagram. Facebook and YouTube once monetize actually make you money and your videos don’t need to be a minute plus. Just per views. With her following she can easily get a following on those other platforms