Reply To: Flexible ads on Meta — when to use them?

[startwithaidea]

No, it depends, there is no right answer here so many things depends:

brand
budget
creative

always;

test static vs motion, vs animated, vs UGC
test a stories only
test ig only
test fb only

your industry matters

test a+ on
test a+ off

always test, no one way is certain

Do remember

stories are best for followers, thats where you want your message to be personal, or personalized for your current followers authentic

reels/post will be were your trying to aquire net new or make people aware or interested

don’t make a decision until you get to 30 conversions no matter what that conversion is.