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I’ve been in that exact spot — short-form content can eat up all your time fast. Automating helps, but the real bottleneck depends on your setup.
For me, **repurposing and editing** take the longest. That’s where context, pacing, and visuals matter most. Captioning can be streamlined with AI tools, but editing still needs a human touch for flow and brand tone.
If you’re automating Reels from text or screenshots, I’d also suggest using Creafico once the videos are ready — it analyzes your reels and gives specific tips on how to get more views and stronger engagement, so you know what’s actually working before scaling your process.
