Forums › Forums › PPC › For indie musicians building a brand from scratch, what Facebook/Google/TikTok ad objectives and strategies have you found most effective to actually drive sales (merch, music, tickets)? › Reply To: For indie musicians building a brand from scratch, what Facebook/Google/TikTok ad objectives and strategies have you found most effective to actually drive sales (merch, music, tickets)?

  • startwithaidea

    Guest
    September 29, 2025 at 9:11 pm

    No NON Brand search ads across any of the channels mentioned.

    No Meta Ads

    Keys: stay away from ads
    Keys: do organic
    Keys: boost organic

    UGC – that you boost across TikTok, YouTube, Spotify and spend $500 a month on Disney.

    Most importantly stay away from ads for now at least first year unless you do display on Disney.

    Cheers