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I’ve written up my process for dealing with spam leads here: [https://pete-bowen.com/how-i-stop-spanish-job-seeker-leads-from-google-ads](https://pete-bowen.com/how-i-stop-spanish-job-seeker-leads-from-google-ads) this write-up is about Spanish job seeker leads because I was getting hammered by them at the time, but the process is essentially the same for any kind of spam:
1. Don’t advertise in the sewer.
2. Don’t optimise for spam leads ie don’t count them as conversions.
3. Speed up the relearning by using a data exclusion to cover the period in which you were getting spammed.
