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No, you’re not an idiot.
The previous incarnation of Google Analytics was much simpler to set up and find the basic information most site owners require but then they decided to rebuild the whole thing and for some reason make it overly complicated and more difficult to find basic information on traffic numbers and sources and what pages get traffic for reasons only known to them.
Like why TF does it default to hiding traffic numbers and sources unless I specifically go find a hidden away tab in the “library” section and turn those reports on? Why would anyone NOT want those reports?
