Forums Forums PPC Catching wasted ad spend Reply To: Catching wasted ad spend

  • mdmppc

    Guest
    September 25, 2025 at 3:07 pm

    Well use alerts through Optmyzr, or you can set up scripts, to scan for these anomalies so ad groups go dead for more than 1 day, cpc spikes or tanks a certain %, conversions increase or decrease a certain % etc.

    This helped us not always have to be in the accounts daily and catch things a bit quicker even over the weekend we could hop in real quick since most accounts are fine and usually only a few may have an odd issue every now and then.