Forums › Forums › Social Media › Anyone else struggling with the ad creative bottleneck and testing overload? › Reply To: Anyone else struggling with the ad creative bottleneck and testing overload?
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Enough_Ad4275
GuestSeptember 25, 2025 at 8:37 amyea i feel you on this, the creative treadmill never ends lol.
what’s worked for me:* **pick a “lead platform”** → i design w one in mind (usually tiktok, since it’s fastest paced) then adapt down to reels/shorts. easier than trying to please all 3 at once.
* **recycle w intention** → i don’t make 100% new videos each time. i’ll swap hooks, captions, music or trim lengths → feels fresh enough for tests but way faster to produce.
* **batch + template workflow** → one shoot → cut 10+ angles → edit in blocks → version w different pacing/text. keeps brand voice consistent cause the core footage is the same.
* **ai/automation** → def helps but it’s not magic. i use tools like opusclip for repurposing, then something like creafico to analyze which versions actually hold ppl longer. that way i’m not blindly guessing which A/B test is worth scaling.for clients who want endless variations on small budgets, i usually frame it as: we can test lots, but only if we reuse base assets smartly. otherwise it burns everyone out fast.
what’s been ur main bottleneck—shooting enough raw footage, or the editing/adaptation part?