Forums › Forums › PPC › Do you think Google’s Performance Max is actually better than the regular Search campaigns? › Reply To: Do you think Google’s Performance Max is actually better than the regular Search campaigns?

  • Aeneidian

    Guest
    September 23, 2025 at 3:35 pm

    Sometimes. Especially in extremely competitive markets (high CPC/High CPL), taking a multi ad-product approach (which PMax natively does), beats search. You just have to ensure the assets you run are actually of high quality, so no auto-generated videos.