Reply To: Do you think Google’s Performance Max is actually better than the regular Search campaigns?

[fathom53]

For ecom, search campaign can already be hit or miss,… if they are even going to work. That is not to say PMax (the search part pf it) is better for ecom but just that search campaign don’t work as well for ecom like they used too. I wish the channel performance report broke out search ads and shopping ads when telling us what worked or did not work.