Forums › Forums › PPC › Do you think Google’s Performance Max is actually better than the regular Search campaigns? › Reply To: Do you think Google’s Performance Max is actually better than the regular Search campaigns?

  • KiriativeJenius

    Guest
    September 23, 2025 at 11:26 am

    What I have observed with PMax so far, it’s a wild horse, if directed in the right direction (conversion data), can do wonders for you.

    Think about it, a campaign that can target your target market everywhere i.e., youtube, gmail, android, everything that Google owns. I have seen people generating 7x ROAS with PMax, and I have worked myself as well.

    IMO it’s about developing a good media buying strategy. Otherwise just think about it, If PMax had not been performing, it would have been discontinued.