Reply To: Session Attributes vs GCLID capture?

[Hai_Byte_Marketing]

GCLID is often stripped by privacy features in browsers or ad blockers and can be lost for other reasons too like redirects that don’t handle passing the query string forward. So I’d say you lose a lot of trackability by only relying on GCLID and the session attributes seems to be Google’s way to try and fix that.

I hadn’t heard of session attributes before this thanks for sharing the news!