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If you want to get serious about competitor SEO analysis, I’d start with a few key tools… Ahrefs and SEMrush are game changers for seeing what’s working for your competitors in terms of keywords, backlinks, and content…
Moz is great too if you want more of a domain authority perspective…
For on-page insights and technical SEO, Screaming Frog is super useful… And don’t sleep on Google Search Console and Analytics to benchmark yourself against industry standards…
Combining a few of these will give you a really solid analysis of where to grow.
