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Hard to say without an audit of your site but your competitors are likely investing a couple grand a month into it from the sounds of it. How much are you putting in?
I helped some local breweries and they wanted to be the top-ranked in the region; their main competition was putting in $3,000 a month. They were putting in next to nothing. The problem was clear.
I’d be curious to take a look; but I think the easiest answer is that you have to step up your efforts. However, without an audit I couldn’t begin to tell you how.
If you want, I can do a free audit.
