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Yeah, Google will pretty much always say your campaign is limited by budget. It’s their go-to recommendation.
The general rule is to increase your budget in two main situations:
1. You’re not getting enough clicks for the campaign to even learn properly. If you’re only getting like 5-10 clicks a day, it’s not enough data. You should aim for a budget that can get you at least 20-30 quality clicks a day to see what’s working.
2. Your campaign is already converting well and you want to scale up to get more of those conversions.
If you increase the budget to get more clicks but you’re still not getting any conversions, then don’t increase it further. At that point, the problem isn’t the budget; you need to optimize your keywords, ads, and landing page first.
