Forums Forums PPC Performance Marketers: How do you handle reporting & analysis? (GA4, Looker, Excel?) Reply To: Performance Marketers: How do you handle reporting & analysis? (GA4, Looker, Excel?)

  • Viper2014

    Guest
    August 21, 2025 at 4:25 am

    >and then Excel that I’m constantly updating manually.

    yeah we don’t do that anymore.

    >I know tools like Looker Studio exist, but I’m not sure if that’s a good one for a one-person team.

    it is the best free resource for resporting

    That said, you will need to automate your data sources and then import them to lookerstudio. There are a gazilion ways to do that, paid and free.

    That said, unless you have a gazilion of sourrces, the free version of Funnel.io might work in your case.

    Have fun
    : )