What Is Google AI Mode and How Does It Work?
Does Google’s AI Mode mark a real shift in how search works? There’s a strong case that it does. And all businesses with an online…
Google’s Podcast Launch, Demand Gen, ChatGPT Ads
Welcome to this week’s PPC Pulse. The big news this week centers on platform evolution: how advertisers get information, where ads show up, and what…
What is social CRM? A guide for marketers, sales, and CS
Many customer relationships start with a comment, a DM, or a simple question. Without a social CRM, it’s easy for conversations to get lost. In…
Google Ads New Call and Messaging Ads Terms
Google Ads has posted new call and messaging ads terms that advertisers need to agree to in order to use those ad products. Anthony Higman…
Artificial Authority vs. Real Depth
Key Takeaways: Contradiction in Search: Google’s Traditional Algorithm (top results) is vulnerable to keyword-stuffing (“Content Brute Forcing”), ranking low-quality sites high. AI Quality Filter: The…
Top Partners for Business Growth
Finding the right branding agency isn’t just about who has the flashiest logo or the biggest portfolio. It’s about who can turn your organization’s identity…
What to Choose in 2025?
AI search has quietly become mainstream, but most businesses have no clue how they appear in these AI-generated responses. Unlike traditional SEO, where you can…
Our AI slack channel had 9,828 posts
9,828 messages is 25 messages a day… and that’s from just a single channel.
John Gentry, OpenX CEO and Adtech Pioneer, Dies After Battle With Cancer
John Gentry, a longtime advertising executive and the chief executive officer of supply-side platform OpenX, died Wednesday evening after a long battle with cancer. He…
Custom Prompt Tracking, and 9 Other New Ahrefs Features I Love
It’s been four months since I joined Ahrefs, and in that time I’ve watched the team ship dozens of product updates. 85 to be precise.…