New tROAS Insight Box for shopping campaigns in Google Ads
Google has introduced a new tROAS (target Return on Ad Spend) Insight Box for Performance Max and Standard Shopping campaigns, offering advertisers enhanced visibility into…
Daily Search Forum Recap: June 24, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on…
Is it worth learning copywriting to post on LinkedIn?
I'm a data analysis professional, but I'd like to learn how to have more content that gets engagement without being exaggerated. I know I will…
How Important are Backlinks in 2024?
Do backlinks still matter? This is one of the most contentious topics in the SEO universe, wherein even the top experts in the industry have…
URL Slugs for SEO: A Comprehensive Guide
Latest posts by Andre Harris (see all) URL slugs aren’t slimy creatures that have somehow made their way into your browser. Instead, they are the…
New York Seeks to Ban Algorithmic Feeds for Teens
Amid ongoing concerns around the harms caused by social media, especially to young children, various U.S. states are now implementing their own laws and regulations…
Our commitment to Be Kind
Our Be Kind Policy The Be Kind policy is our commitment to fostering kindness, responsibility and ethical behaviour in everything we do. It ensures that…
The Complete Guide to Google My Business for Local SEO
What is Google My Business? Google My Business (GMB) is a free tool that business owners can use to manage their online presence across Google…
The Best Time to Post on Facebook in 2024 Explained
Looking for the best time to post on Facebook for maximum likes, comments, shares, and results? Strategically posting at the time your audience is most…
Insights from Creative Operations NY 2024: Balancing Budget, Creativity, and AI
How can we create more work with less budget, foster creativity, incorporate AI into our processes, build scalable systems, and support burnt-out teams? Essentially, how…