In last week’s #SEMrushchat, we asked for opinions on pillar content and topic clusters. Our community shared their insights on the benefits of pillar content, topic…

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they’ve learned through years of being in the trenches. Whether you have…

For years, “actionable insights” have been the Holy Grail for data analytics companies. Actionable insights, the thinking goes, are the end product of data collection,…

Michiel Heijmans Michiel is a partner at Yoast and our COO. Internet veteran. His main goal with most of his articles is to kick-start your…

So we have a client who is doing a good business and is ranking for all the relevant keywords for their business through SEO. They…

Everyone talks about algorithm updates, but Google does a whole lot more than adjust algorithms. Some of the moves they are making are really going…

Who exactly needs optimization for local search? At first glance, it’s obviously those who want customers to walk through their doors physically. But those, who…