Best Local Online Marketing Techniques to Get More Customers

Best Local Online Marketing Techniques to Get More Customers

In this post, you’ll learn the best local online marketing tactics to get more customers and grow your business. I’ve personally used these strategies to help my clients rank higher in local search results and drive more visitors to their physical stores. If you’re looking for effective local digital marketing tips, read on. What Is […]

5 types of video content marketing that will boost B2B conversions

5 types of video content marketing that will boost B2B conversions

October 9th, 2020 Need to refresh your content marketing strategy to boost sales? Then perhaps you need to revise your approach. Selling becomes a lot easier when you have a presell strategy in place. To understand preselling you might want to walk around your local Costco or supermarket where you’ll notice a few people handing […]

The Buyer’s Journey Is Also Your Brand’s Journey

The Buyer’s Journey Is Also Your Brand’s Journey

Update: This blog has been updated with 2020 data and information. The buyer’s journey used to be a simple circular route from Awareness to Consideration to Purchase and (hopefully) back around again. Digital has transformed the buyer’s journey into a complex maze of multiple touchpoints and increased the potential for crossed wires. With 4.57 billion people using […]

International SEO – SEOprofiler Blog

International SEO – SEOprofiler Blog

If your website serves multiple languages and countries, it can be difficult to make sure that Google and other search engines index your web pages correctly. There are several ways to handle international content. 1. Use local domains for each language A very good way to serve international content is to use country specific domains. […]

On International Day of the Girl Child, the ANA Celebrates #SeeHer With New Film

On International Day of the Girl Child, the ANA Celebrates #SeeHer With New Film

In 2016, the Association of National Advertisers (ANA) launched its SeeHer initiative to create a more accurate portrayal of women in the media. At its launch, the ANA provided agencies, marketers and media shops with toolkits to score their creative to ensure there was no unconscious bias in ads. The original goal was to increase […]

Home Page Copywriting Template: Boost Homepage Conversions

Home Page Copywriting Template: Boost Homepage Conversions

The homepage is often the first impression your website visitors will see of your brand. It may likely be one of the most, if not the most, important pages on your site! Imagine your homepage as a storefront. You’ll need to help welcome your users and guide them to the right place. In this article, […]

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