With COVID-19 disrupting many different local businesses, Google has been attempting to make it easier for businesses to communicate their status amid this pandemic. Google’s Initial Reaction Google initially sent out, and added to their Google My Business dashboard, tips on what you business owners can do to communicate their hours or temporary closure so […]
How to Create and Submit a XML Sitemap
Building and submitting a sitemap is one of the best ways to ensure all of the valuable content on your site can be found by search engines. A sitemap is not the only way search engines can discover pages on your site but it is your “direct line” for telling Google what is important. Google describes […]
How to Post on Instagram from Your Desktop (PC or Mac)
While Instagram offers a lot of features for creators, it still doesn’t offer an official way to post pictures and videos from your desktop. But there are ways to post to Instagram from your computer if you get a little creative. Doing so gives you more flexibility in what you can upload such as edited […]
An Ingenious Part of Your SEO Strategy
An SEO strategy aims at getting more traffic to your site. As you rank higher in Google, the easier you’re able to attract a substantially larger audience to your site. Undoubtedly, your business probably has more than one objective—to sell your merchandise, encourage referrals and have repeat visitors through an optimal experience. A helpful approach […]
Top 10 Best Nashville SEO Companies for 2020
Need a helping hand in your bid to climb the SERPs? Find out which experts can boost your local and organic traffic by reading our shortlist today. If you’re hoping to finally secure the attention your Tennessee-based business deserves, analyzing the best SEO companies in Nashville will rightly be the top item on your checklist. […]
5 Powerful Content Marketing Tactics for Crisis Management
COVID-19 has made crisis management essential for everyone. Coronavirus crisis has touched millions of lives around the world. It has also affected digital marketing in an unprecedented way: It is the first pandemic, and the first crisis of this calibre since the birth of digital marketing. This has led to an important question: What are […]
Tips for Effective SEO Project Management
Project management and SEO, what do they have to do with each other? Isn’t SEO just about some geeky technical magic that will get your site more traffic? SEO is a relatively young field, which has grown significantly in the last 5-6 years. Most of the people I know who are not very familiar with […]
How Google Continues to Handle COVID-19 on the SERP
May 6, 2020 | Posted by Mordy Oberstein As COVID-19 continues to rage on Google has been quite adept at updating the SERP accordingly. While March saw the introduction of major COVID-19 elements to the SERP, this past month saw Google refine the way it handles the pandemic. But wait, that’s not all. […]
Friday’s First Things First – Adweek
Welcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer that it come straight to your inbox, you can sign up for the email here. What Agencies Are Doing to Support the Mental Health of Their […]
SEO Best Practices | What you Need to Rank High on Google in 2020
SEO is hard. But it doesn’t have to be. If you don’t have time for well-defined strategies or plans, it’s crucial to at least follow a series of SEO best practices. Therefore, let’s see the checklist you need to go through to make sure you’re securing high Google ranks. Is SEO Still […]