The top 10 ads of 2022
If you’re still on the fence about whether or not video ads are a good idea for your brand, you shouldn’t be. Coming into 2023,…
5 Best Practices for Google Ads PPC Search Campaigns
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. What…
The 6 Meta Tags for SEO That You Need to Improve Your Rankings
One of the basic foundations of a website’s SEO best practice is meta tags. When building a new website, you’ll find yourself setting up different…
Daily Search Forum Recap: December 1, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on…
How Search Engines Crawl, Index and Rank
Crawling, indexing and ranking are Google’s ways of finding pages across the web and adding it to its database to display as and when a…
Kotex, Intimus Show How Stigma Nearly Blocked Soccer History
Conversations around reproductive rights remain at the forefront of many industries and political agendas. However, one common experience—menstruation—still remains heavily stigmatized as many still face…
GA4 Reporting: How to surface insights from the new Analytics
Make the most of the GA4 Explorations Looking for more insights compared to the standardised GA4 reports? The Explore module includes a number of reporting…
4 SEO Tips and Strategies for the 2022 Holidays
As the holiday season is just around the corner, you should be prepared for all the opportunities it comes with. This time of the year…
Closing Your Business – Social Media Explorer
Closing Your Business People want to keep their business open. But sometimes, the time comes when it’s better to shut things down than see them…
Why SEO Is Essential for Generating Long-Term Revenue
SEO is a cost-effective marketing strategy that helps you generate revenue for months, years, and even decades. To have an ongoing profitable SEO strategy, you…