Indian performance marketing firm Affle is acquiring Perion, an adtech firm focused on connected TV (CTV), digital out-of-home (DOOH), and retail media for $420 million.…
Listen on… Creating a digital course your audience will actually engage with, get your students into action, and transform lives. Ready to kickstart…
Three months into working with this client, things are going fine. Posts are consistent, engagement is up, and they are happy enough that they renewed…
I run a Facebook group called Freelancers Who Work Smart, Not Hard, but, for ages, I managed it the hard way, not the smart way.…
Social Marketing Trends The data you’ve been missing! Need a new plan? Discover how marketers plan to change their social activities in…
Listen to the article 4 min This audio is auto-generated. Please let us know if you have feedback. Meta shared some insights into the usage…
Key takeaways Social media analytics is the process of collecting, analyzing, and reporting on data from social platforms to measure performance and inform strategy across…
Ask ten marketers what the creator economy is and you will get ten answers. Half of them describe a market size. The other half describe…
Top of the Ticker: NBC News’ long-running investigative series Dateline is getting a clone in Canada, with Dateline Canada debuting on Citytv and Citytv+ on…
A novelist who comes to publishing without a literary network starts with a blank address book. Jeremy Bradley-Silverio Donato arrived at publishing from a career…
