Category: SEO Tips

Understanding Performance with Organic Traffic Acquisition Traffic measurement in GA4 vs UA One of the key metrics to look into when checking SEO performance is…

Over the years, we’ve seen some epic battles between search engine giants. We’ve watched as Google, Bing, and Yahoo have gone head-to-head, each vying for…

Search Engine Optimization (SEO) is a crucial aspect of digital marketing. With millions of websites competing for attention on search engines like Google, getting your…

Knowing where you stand regarding your ranking on the SERP is influential when doing local SEO for your business. This article is for you if…

May 3, 2023   |   Posted by Darrell Mordecai So you are running a local business. This means you are optimizing your content to…

The Digital Marketing Specialist Master’s program is an advanced training course offered by SimpliLearn. The program is split into 7-courses, and the material is aligned…

Blog / Technical SEO / SEO for subdomains: How to do it without jeopardizing your rankings Imagine you have a website and want to organize…

As the deadline for the Google Analytics 4 (GA4) update approaches, many organizations are faced with the decision of whether to switch to another analytics…

On March 21st, 2023, Google launched its LaMDA-powered AI chatbot going by the name of Bard.  It’s the search engine behemoth’s answer to OpenAI’s ChatGPT,…

Effective communication is essential in project management but especially critical in SEO. In SEO projects, teams with different skill sets, responsibilities, and goals work together…