the ultimate guide to canonical URLs • Yoast
Imagine telling someone that www.mysite.com/blog/myarticle and www.mysite.com/myarticle are actually the same page. To you, they’re the same, but to Google, even a small difference in…
Imagine telling someone that www.mysite.com/blog/myarticle and www.mysite.com/myarticle are actually the same page. To you, they’re the same, but to Google, even a small difference in…
Everyone's obsessing over quiz funnels and VSLs right now. But most of you are bleeding ad spend because you're picking the wrong landing page for…
If you’re getting into video marketing, there’s no better channel than YouTube. It’s right behind Google, and the No. 2 social media platform after Facebook.…
YouTube and Facebook continue to lead U.S. social media usage, but TikTok, Instagram, WhatsApp and Reddit are showing consistent growth, according to new data from…
Barry Schwartz is the CEO of RustyBrick and a technologist, a New York Web service firm specializing in customized online technology that helps companies decrease…
Key Takeaways Transition from traditional Search Engine Optimization (SEO) to AI SEO to ensure your brand is the definitive answer AI agents provide to consumers.…
As AI-powered search reshapes how people access information, marketers must optimize for systems that interpret, summarize, and recommend content rather than simply index it. The…
Why Did Ahrefs Domain Ratings Drop So Suddenly? In late September 2025, many of us in the SEO community noticed a significant shift in how…
The Google search experience and performance has fundamentally shifted since our January analysis on how Google’s AI Overviews (AIOs) are impacting our click-through-rate (CTR). While…
Medicine is an important area. However, it is still a service. And it needs to be promoted just like any other product. In search of…