Category: SEO Tips

Modern SEO teams aren’t just optimizing for rankings in traditional search anymore. They’re also optimizing for visibility in AI-powered search and answer engines. And that…

At Serpstat, we get it — juggling tabs, exporting spreadsheets, and digging through SEO tools just to answer one question at a time is exhausting.…

Expanding on one of our most popular AI Overview studies, we’ve analyzed 75,000 brands to see which search factors are most likely to influence brand…

What Are LLM Monitoring Tools? LLM monitoring tools track how your brand appears in AI-generated responses from platforms like ChatGPT, Claude, and Google’s AI Overviews.…

Headings structure your content for both readers and search engines. They help users scan a page, understand its content, and quickly locate the information they…

My website usually gets 5k impressions each day (average position 40). It is a new website with 2 months age. Today, suddenly out of nowhere,…

November pushed the industry further into AI-shaped discovery. Search behaviors shifted. Platforms tightened control. Visibility started depending less on who publishes most and more on…

Google is publicly pushing back on an Adweek report that claimed the company told advertising clients it plans to bring ads to its Gemini AI…

Barry Schwartz is the CEO of RustyBrick and a technologist, a New York Web service firm specializing in customized online technology that helps companies decrease…

Key Takeaways Modern link building has shifted from engineering links to *earning* them — Google now rewards genuine authority signals over manufactured tactics. Relevance and…