GEO Platform Shutdown Sparks Industry Debate Over AI Search
Benjamin Houy shut down Lorelight, a generative engine optimization (GEO) platform designed to track brand visibility in ChatGPT, Claude, and Perplexity, after concluding most brands…
Benjamin Houy shut down Lorelight, a generative engine optimization (GEO) platform designed to track brand visibility in ChatGPT, Claude, and Perplexity, after concluding most brands…
Barry Schwartz is the CEO of RustyBrick and a technologist, a New York Web service firm specializing in customized online technology that helps companies decrease…
The simple question “Where does my website rank on Google?” has become surprisingly complex in 2025. Google’s search landscape has evolved dramatically with the introduction…
Latest posts by Andre Harris (see all) When providing top notch SEO services, you might be overwhelmed by the amount of tools to choose from.…
As search engines evolve into AI-driven search ecosystems, the old ways of measuring performance are starting to fall short. Metrics like clicks and impressions only…
Here is the TLDR, the video below shows me putting in an old blog post I want to update, getting a phone call from a…
The world of email marketing has changed. The “batch and blast” era? Gone. Those generic emails fired into the void, praying for a click, are…
If your website’s organic traffic has dropped recently, you’re not alone. Many site owners have noticed a steady decline in organic visits, even when their…
Blog / Studies & Surveys / Social media traffic 2025: How does it compare to organic and AI traffic channels? SEO and Content Marketing Expert…
Has your organic traffic jumped off a cliff from late 2024 into 2025? If the answer is yes, know that it wasn’t your fault. Traffic…