10 Steps to Optimize Any Page
When creating content for your website or blog post, a compelling headline makes it easier to reach your target audience. To boost your SEO rankings,…
Category: SEO Tips
How We Use AI for Every Article Without Making AI Slop
Every article we publish at Ahrefs uses AI in some way. (It could… but that’s not how we use it, and I’ll explain why.) Crucially,…
Where does AI get its information? And how to get cited
AI systems get information using multiple sources and methods, making each a pathway to higher AI visibility. Help AI learn about your brand through any…
How to pick the right host for your site • Yoast
Do you want to start a blog or online store? Then you’ll need a website. But did you know you’ll also need web hosting to…
So many spam calls?
I run a small service company and I'm getting a lot of spam calls is this inevitable or is this from bad SEO tactics? …
The Practical Guide to Google Analytics 4
Key Takeaways Google renamed “Conversions” to “Key Events” in 2024. The terms mean different things in GA4 and Google Ads, so getting the terminology right…
How To Add Google’s Preferred Sources Button To Your Website
Google’s new Preferred Sources embed removes one action from the process of adding a publication as a Preferred Source. With the embed, a reader adds…
IRS Website Drops In Google Search
Over the past few days, the IRS website (and other government sites) has tanked within Google’s search results. My gut feeling is that the federal…
Is Your Content at Risk?
Google’s August 2026 spam update has started another round of panic around AI content. Some reports indicate that sites using mass-generated AI SEO content were…
How we built an agentic loop to improve every skill in our company, instantly
TL;DR I reviewed our traffic-decline-analysis skill‘s and found four real problems: a traffic number from the wrong source, a real drop mislabeled “stable,” no way…