Category: SEO Tips

Organic search remains one of the most powerful channels for marketers. Success in the channel relies, in large part, on well-reasoned and well-executed SEO strategy,…

Sometimes, it can be necessary to change the URLs of your existing pages. For example, URLs might change from HTTP to HTTPS. It can also…

Are you in the middle of developing your first content plan and wondering how long your blogs should be for the best SEO? The first…

Today you’re going to see one of my favorite SEO strategies in action. (“Guestographics”) Specifically, I’ll show you how Perrin used this technique hit Google’s…

A snippet is a site’s business card in search results and a free way to drive organic traffic to your site. The appearance of a…

Online marketing communities are excellent places to gain fresh perspectives, stay on the pulse of trends, learn from seasoned marketers and founders, and have watercooler…

As marketers we all know that SEO important. Afterall, if done right it can see a 14.6% conversion rate. But when you’re dealing with management…

Even if you know your audience, experiment with various marketing and communication tactics, and identify your best practices, your efforts can still produce poor results…

30-second summary: Social media has increasingly become a key avenue for the fate of brands’ online performance There is a relation between brand perception, social…

Marieke van de Rakt Marieke van de Rakt is the CEO of Yoast. Her main focus is on growing the company. She is really passionate…