What to Automate in SEO and What Breaks When You Do
Automate the SEO tasks whose output can be checked against an objective standard and whose mistakes are cheap to reverse: rank and crawl monitoring, report…
Category: SEO Tips
How to Audit Any Page in Under 3 Minutes with SEOquake
You’re looking at a page that should be performing better, and you want answers fast. Maybe it’s a product page that slipped in rankings, a…
AI Overviews Cut CTR by 23.1% in France
On July 22, 2026, France became the latest major search market to get AI Overviews. Which means that, for once, we got to watch the…
What is zero-click marketing? How to execute and measure it
In 2022, Amanda Natividad, then-Vice President of Marketing (and now Chief Evangelist) at SparkToro, published a blog post advising brands to create content that provides…
Vibe code vs. traditional coding a website: The difference • Yoast
Good vibes can spark great ideas, and now they can even help you build a website. With vibe coding, you don’t need to start by…
Paid ads work. Organic SEO doesn’t. What am I missing?
Hey everyone, I’m getting pretty good at lead gen, but SEO is honestly my weak spot. Paid ads work for me, but my organic results…
33 of the Best Landing Page Examples You Can Learn From
Key Takeaways Great landing pages share four structural fundamentals: a value proposition above the fold, one clear call to action (CTA), specific social proof, and…
Google Search Redesign, Business Profile Post Views – SEO Pulse
Welcome to the Pulse: this week, updates redefine what a commercial result looks like in Europe, put a view count back on Business Profile posts,…
Google Analytics Dashboards
Google Analytics is rolling out dashboards where you can create your own custom dashboards using Google Analytics data. Google explains that you can “create custom…
The SEO Guide to AI Search Visibility
Remember when SEO was mostly about getting your website onto the first page of Google? Search has changed quite a bit since then. Featured snippets…