Category: SEO Tips

PR and SEO used to be separate disciplines. Now you can’t afford to keep them siloed. Google and LLMs both rely on third-party signals —…

Start Exploring Keyword Ideas Use Serpstat to find the best keywords for your website Keyword Research and Analysis Anna KravetsProduct Marketing Manager at Serpstat Serpstat…

AI assistants are now a discovery channel. People who used to type a query into Google now have the option to ask ChatGPT, Claude, Gemini,…

Audience research sounds simple: figure out who your audience is, learn what they want, and build your strategy around your findings. In reality, it’s rarely…

Very interesting article: How the launch of OpenAI’s GPT-5 has made SEO absolutely irreplaceable moving forward: This was a great quick read from Dan Petrovic…

Do you know HTML, CSS, or JavaScript? A decade ago, not knowing how to code meant that building a website was expensive or time-consuming. Today,…

I'm the sole marketing/IT/dev guy for a small service business, and I run a web dev side business, so I built our company site myself.…

Key Takeaways Google rewrites 76 percent of title tags as of Q1 2025, often when titles are too long, keyword-stuffed, or misaligned with the page’s…

Google made a major change to their Merchant Listing structured data requirements in addition to adding clarification on how to use structured data to indicate…

Barry Schwartz is the CEO of RustyBrick and a technologist, a New York Web service firm specializing in customized online technology that helps companies decrease…