Category: SEO Tips

SEO is no longer just about ranking in Google. It also means showing up in AI-driven search surfaces like Google’s AI Overviews and ChatGPT. But…

If you’ve been setting up MCP connections or agentic workflows, this release is for you. You ask an AI tool to check your site’s SEO.…

Following some drops during the recent spam updates I've been taking a closer look at backlinks, and found that someone has 301 redirected a couple…

Key Takeaways AI systems are more likely to reference brands that present original research. Research suggests that where information appears on a page can influence…

Welcome to the Pulse: this week’s updates change how long a spam update may take to roll out, what Search Console reports for image searches,…

Barry Schwartz is the CEO of RustyBrick and a technologist, a New York Web service firm specializing in customized online technology that helps companies decrease…

Strong Google rankings no longer tell me the whole story. A company can rank well in traditional search and still be missing when customers ask…

I pulled the numbers on everything we published this year to find the most valuable blogs (MVBs?), according to our readers. To focus on the…

Most advice about earning citations in AI search starts with your own website. Add concise answers beneath your headings. Improve crawlability. Use clear tables. Keep…

Google AI Essentials is worth it if you are a complete beginner who wants a short, structured introduction to AI with a Google certificate at…