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What questions do you ask when hiring for SEO Position?
I have been asked to interview a few SEO resources to augment our team. They will be working on our own website (not an agency)
I’ve created a list of general questions around their experience, what all have they accomplished in their previous assignments etc.
Are there any questions you have asked (or you’ve been asked) that can help me shortlist the right candidates?
Thanks!
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5 Replies
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Bringing in, and trying to qualify an SEO is a slippery slope. In your case you may just want to state what it is you’re trying to accomplish by hiring an SEO and then architect a contract around those goals. Hiring a full time SEO can get stupid expensive.
Also, it’s hard to justify bringing on an in-house SEO, unless you are a big company or one that deals with a lot of competition for your particular industry. You may be better off hiring a content writer or marketing professional that is familiar with (or has previously worked with SEO’s) SEO.
Good luck.
EDIT: Thanks for silver!
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When we hire SEOs (agency) we give them a simple test which tells us everything we want to know:
Write a <300 word blog post on a topic of your choosing and upload to your own blog or send us the source code including images, video and any other necessary files.
The worst won’t even write title/description, the best I have seen created a product review including video, structured data and even went as far as making an alternative language version with correct hreflang and what not.
The test is intentionally vague, as we don’t want to hire people who can’t extrapolate from incompl
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Everyone over complicates SEO.
Just ask to see some sites they’ve ranked and how much per quarter it turns over. If it’s a nice number then hire them. Business is about cash not buzzwords.
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I like to have them tell me their process. What do they do on a daily, weekly and monthly basis. The words and way they talk about the job will tell you what you need to know. If you are hiring for SEO and you don’t know it yourself – hire a trusted consultant to interview with you.
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I will ask first question How will you do work with quality…?
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