What is the best tool to spy on your competitors?

Forum White Hat SEO What is the best tool to spy on your competitors?

  • This topic has 7 replies, 1 voice, and was last updated 5 months ago by ScribbleMedia.
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    I have previously used spyfu to search on my competitors’ keywords but some of the words are not so accurate. What are some of the tools that guys have used that can track my competitors traffic but also the words that they have used. Any recommendations?


    Best value for money if you only care about competitor keywords: SEMrush.

    – ahrefs
    – Searchmetrics (mainly for US, Western Europe, and China)
    – Sistrix (mainly for Europe)
    – Dragon Metrics (for China)


    Semrush, hands down.
    A lot of tools that do it for you, but you can really dig deeper by reading how other people use little features and methods.


    Ahrefs is good. The paid aspect needs a lot of work. SEMrush is better if you wanna look into their paid advertisements across various markets.


    Is Spyfu still a thing?




    Generally a waste of time to do so. Spend more watching what they’re doing while they use that time and resources to get ahead of you.

    But it’s one of those things that come feel makes it look like they’re doing something, when in reality it generally doesn’t benefit them much.


    Spyfu is good to spy competitor’s Google Ads campaign. But it is a little bit worse to spy in search.
    It seems Serpstat is good but it isn’t accurate. There is no accirate tool for this purpose. I recommend you to use semantics analysis of competitor’s content (text, alt tags, video descriptions). In many cases it is enough to analyse urls (people think that makes sense to add keywords in URLs), headers (h1, h2, h3) and first text section on a page.

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