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The most important #SEO success factors:
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I built a website two years ago and did half of this and it reached 20k/mo in traffic.
We spent .01 per word on content, built 0 links, and just selected a basic template and uploaded ALL the content at the same time. We haven;t changed it since.
I’m going to get slack for this – but the reason it did well was because our technical SEO checklist. I ran through it in a day, and just forgot about the site.
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I would also like to add infographics and video along with good high quality content on page will help you rank better and faster. They may get you to earn some backlinks too.
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This sub is a pile of cack. I going to rip my eyes out with teaspoons
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Security?
I get what you’re saying but it’s a one and done. I feel like it should be a on list that’s about one time ness.
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Did you choose to put this in this order for a particular reason (i.e. mobile-friendliness isn’t as important as high-quality content)?
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Really disagree with some of this from a pure SEO perspective.
1. Content is irrelevant to ranking. You can literally rank lorem ipsum if you know what you’re doing. I am not saying that great content isn’t important, it is. It’s important for the user and for conversions, but you can get any content to rank.
2. Any user related on page metrics are not rank signals. Time on site, not a rank signal. Bounce rate*, not a rank signal. Average page views per session, not a rank signal. Once the user clicks, Google can no longer accurate determine any of those metrics for 100% of website. If you claim they can get that data from Google Analytics or Chrome or any other Google technology, what ever that source is is not installed on every site on the internet. That being the case, it would be instant antitrust action if sites were at a disadvantage in search results simply because they don’t use Google tech. It’s a legal issue, not a technical one. Every government on the planet is waiting for Google to screw up, they are not going to hand them an easy antitrust suit like that. If Google ends up in court to defend the algorithm, they’re going to have to let someone look under the hood and they don’t want that.
* Pogo – when a user bounces from one site then clicks another result is likely a rank signal, but that’s different than a bounce.
3. Security itself is not a rank signal. Not having a compromised website will keep you from getting a manual penalty, but still not a rank signal. You can have no security at all, as long as the site is not compromised then Google will display it in the index, but it’s not a rank signal since every other site listed is also not compromised. You either have a manual penalty or you don’t and the quality of the website security has nothing to do with it. The most secure site on the planet will still get a manual penalty if it’s been compromised by spammers just like the most open will stay listed as long as it’s not. Once again, good website security is vitally important, but that doesn’t make it a rank signal.
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