Search Console or GA – which data should I use?

Forum › White Hat SEO › Search Console or GA – which data should I use?

  • This topic has 3 replies, 1 voice, and was last updated 7 months ago by schmuber.
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  • October 14, 2021 at 9:50 am #26873
    seohelper
    Keymaster

    Hello! I’m currently analysing an organic traffic drop on my website. The problem is GA is showing a significant drop in sessions (over 40%) and search console is displaying an increase in clicks… Which data should I be looking at to analyse where the traffic has dropped off?

    Any help would be appreciated!

    October 14, 2021 at 10:50 am #26875
    Thin-Cranberry-6663

    Google Analytics is the one you should go for as it can help you with detailed insights into your website!

    October 14, 2021 at 11:18 am #26874
    armyofindia

    GSC is just for conversion related data. Real performance data. Analytics shows a whole raw data includes bots. Don’t compare both. But need to consider both.

    October 14, 2021 at 4:11 pm #26876
    schmuber

    GA shows all traffic, not just Google. It could be direct hits, social, Bing/Yahoo etc.

    GSC shows only Google.

    If GA shows drop while GSC shows increase, that simply means you’re getting less of non-Google traffic for some reason. Check “sources” in GA to confirm.

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