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Looking for a management platform with approval process built in
I’m looking for a content management platform that would let me draft a post and mark it as pending approval before posting.
My new job does social media in a clunky way; they draft posts in an Excel spreadsheet (yes…) and has a process of: draft content, superior reviews and marks as approved, post is translated, and then someone schedules it in Hootsuite.
This is process-heavy and clunky. Is there a management tool that would let me draft posts, require approval, and then let me post directly from there instead of playing a game of copy/paste?
If not, any suggestions on best practices out there to do this more easily, please share.
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7 Replies
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Sprout social is one. I think the problem you’re going to run into though is that a lot of these platforms charge per additional user, and they aren’t always cheap. If you need approval from one other person it might be OK price wise. More than that could be extremely pricey.
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Check out Dyce. Have two clients using it and it has helped us transcend from sending excel sheets in millions of versions forth and back
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Sprout is good but costs a lot. Maybe sendible can do what you need as well
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SemRush is an alt solution but expensive to add users.
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Loomly does this and scheduling too – but only direct scheduling for FB not IG.
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SocialBu is also one of those platforms which have approval process built in.
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Hey Orca and ContentCal do it — though I *think* both don’t do direct IG publishing — pretty sure CC is through Zapier. Agorapulse just released a shared calendar that allows for this and lets you publish directly to Instagram.
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