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Inaccurate Google Ads Report
When I download a geographic report in Google ads and add up the clicks, they do not match the number of clicks in our actual google ads account?
Has this happened to anyone else? Can it be fixed?
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2 Replies
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Hard to say without seeing it, but my guess would be that the criteria for the report isn’t the same as the criteria you have in the Google Ads interface. For example, do you have “all campaigns” selected or “all enabled campaigns”? Stuff like that.
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The reporting data usually takes time (upto 48 hrs – this was said by Google reps) to be updated.
I had an instance where we had to wait till the month end for accurate reporting.
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