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How do I go about cross-linking on the website?
On [our company’s website](http://staylime.com) we have:
* Landing pages for services that we render
* Case studies that tell what’ve done for other cusotmers
* Blog posts where we share our insights regarding the subject matterWhat should the cross-linking strategy be:
* Should I only link from blog posts and case studies to the service landing pages?
* Should I include links from service pages to the blog posts and cases?What’s the logic behind your suggestion?