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Hello, what would you do when your big-budget Ads have a very bad day
I mean , if your ads set or campaign have 1K or more budget per day, when you wake up you see a poor performance, high CPA, high cost per add to cart & checkout. low ctr and something like this
but this ads are going well in last few days.
what would you do in this case, just let it burn, or reduce the budget immediately, or close the ads for couple of hours, until the new day come and restart