Facebook traffic vs conversion ads

Forum White Hat SEO PPC Facebook traffic vs conversion ads

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  • #21228
    seohelper
    Keymaster

    Is it better to start off with FB traffic ads and then graduate to FB conversion ads? My ultimate goal is conversions, but does FB need to gather initial prospect data (via traffic ads), before it can optimize itself for conversions?

    #21229
    AdManNick

    Conversion ads act like traffic ads until they have enough data to optimize for the specific event you choose.

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