-
Can we post and promote content with bought music on TikTok/IG?
We are planning the launch for our brand. We have a campaign video that we want to post and promote on Tiktok and IG Reels. It’s a professionally created ad video with special music. The music is bought and we do have a commercial license, so that will be ok. However, we are not sure if TikTok or IG will remove the video because the underlying music is not from their official commercial music library for businesses. Can anyone tell us if we are good to go or if this could cause the removal of the video/add?
For your info, we do have a business account on both platforms.
-
3 Replies
-
[Please keep in mind that all posts need to be of professional discussion](https://www.reddit.com/r/socialmedia/comments/ft6ghx/all_new_posts_need_a_flair_going_forward/). This isn’t a help desk. [If this post doesn’t follow the rules report it to the mods](https://www.reddit.com/r/socialmedia/about/rules/).
*I am a bot, and this action was performed automatically. Please [contact the moderators of this subreddit](/message/compose/?to=/r/socialmedia) if you have any questions or concerns.*
All new posts need a flair going forward
byu/JonODonovan insocialmedia -
You need to have the approved music ingested into the platform to use, you will have to work with your ads rep to show the proper usage agreements you have in place.
-
If you are a business account running any type of paid ads you need to have usage rights or it can be removed. Additionally the song will need to be within their catalogue to be used. If you are a business but registered under a creator account you can use music already in the platform and can boost the organic posts but cannot run a dedicated ad campaign without usage rights for the music.
Source: I oversee ad campaigns + post boosting for a business on Tik Tok weekly.
Log in to reply.