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CAC, CPO, AOV and CIR
How do you calculate the follow KPIs from Google Ads/Analytics dashboard: CAC, CPO, AOV and CIR
Yes, I’ve already googled this info. There are SEVERAL articles explaining in GREAT DETAIL what these KPIs mean…. but there’s no info on HOW to extract this data from Google Analytics or Google Ads.
Appreciate if anyone can genuinely help. If you can’t help, please don’t comment.
Thanks!
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