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Building a SaaS product/tool for Facebook Ads – Need your inputs
I’m planning to build a SaaS product/tool for Facebook Ads and I need your inputs. I have a general idea of what I want to build – a tool to help agencies/professionals to create and manage multiple ads at scale. As a second phase, I also want to add analytics/reporting.
I’m aware that there are great tools like AdEspresso, AdParlor, Madgicx, and others, but I think there’s still a lot of space in the market for a new entrant.
My questions are:
– Where should I start? Should I start at generic ads and focus on scaling the ads (like the above tools), or should I focus on creating a product for niche clients like real estate, mortgage, etc?
– Should I focus on all ad types, or should I start with a specific type like lead ads, dynamic product ads, etc?
– Lastly, what are the issues you’re facing in your current ads creation, management, and analytics workflow?
I’d be grateful for your inputs. Thank you.
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2 Replies
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Those companies have most of it solved, so just start copying them. And agencies have very different needs than individuals. It will take you at least a year before you’re even close to basic functionalities. There are a LOT of players in the space.
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Hey! Me and my friend are working on something similar for native ads. Do you want to jump on a call to brainstorm?
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