Am I in a gray zone with this Instagram Contest idea?

Forum White Hat SEO Social Media Am I in a gray zone with this Instagram Contest idea?

  • This topic has 3 replies, 1 voice, and was last updated 1 month ago by troubleshootsback.
Viewing 4 posts - 1 through 4 (of 4 total)
  • Author
    Posts
  • #10729
    seohelper
    Keymaster

    Getting lost in all the laws and rules and regulations that they have, so I’d appreciate some advice from you guys.

    I’m a music producer.
    I want to host a contest (tournament) between rappers who have obtained a license of my instrumental (for money). Basically that’s the way to enter the contest.
    8 rappers in total, I make posts of them going 1v1 rapping on the same instrumental, and people vote in the comments either “1” or “2”. The 4 winners then progress into the other round and the same thing happens again, then again, and a definite winner of the contest is chosen and is awarded a Prize.

    Am I allowed to pull this off on Instagram? I also plan to Boost every post.
    Thanks.

    #10730
    CondorPerplex

    Why would you not?

    #10731
    TheMacMan

    That’s perfectly fine within the Instagram ToS.

    #10732
    troubleshootsback

    I actually just attended a webinar on the laws of promotions this week and the host defined an illegal lottery as prize + chance + consideration. The consideration is that they have to buy the track from you to participate. Chance is the voting. And the prize is obvious. In my non-lawyer opinion, it sounds like you may be in a legal grey area when it comes to your setup and may want to remove either the chance or consideration aspect, which would make it a “sweepstakes” or “competition” and thus legal. Then, as long as you have thorough promotion rules posted alongside the promotion, you should be covered.

Viewing 4 posts - 1 through 4 (of 4 total)
  • You must be logged in to reply to this topic.
Scroll to Top