Forum › White Hat SEO › Social Media › Friend/Acquaintance (private account) accepts request to follow them, but doesn’t follow back- why? Do you normally unfollow? › Reply To: Friend/Acquaintance (private account) accepts request to follow them, but doesn’t follow back- why? Do you normally unfollow?
Social media, in its design, has a tendency to give people a heightened sense of self importance. My guess is probably similar to yours – that they assumed your request was because you are interested in seeing what they’re doing and posting, not an invitation to reignite a friendship from the past. Is it impolite to unfollow? No. I don’t accept friend requests from past acquaintances I’m not interested in rekindling friendship with, and I regularly scrub my friend list so that I’m seeing things from people actually important in my life. Realistically, few will notice if you unfollow them until you’re recommended as a friend by the algorithm again in a few months.