Reply To: Changing Ad Variations in Dynamic Ads in Facebook

Forum White Hat SEO PPC Changing Ad Variations in Dynamic Ads in Facebook Reply To: Changing Ad Variations in Dynamic Ads in Facebook

#5780
Chasmchas

I’m assuming you’re talking about Dynamic Creative. Yes, your performance is likely to improve if you take out the lowest performing variants.

My advice is to stay away from Dynamic Creative, though.

I like to say that Dynamic Creative is a feature Facebook made for lazy people. You’re basically letting Facebook’s algorithm do your split testing – but they charge you 15% more expensive CPM for doing it.

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