Forums › Forums › White Hat SEO › PPC › Can someone breakdown the Facebook Ad objectives and the best ones to use or favorites? › Reply To: Can someone breakdown the Facebook Ad objectives and the best ones to use or favorites? maja_posavec Guest August 23, 2021 at 12:57 pm We always optimize for conversions so that Facebook can find people who are most likely to convert, i.e. purchase from us. We want people who will use our service, not just the ones who are most likely to remember our ad.
