Forum › White Hat SEO › PPC › Why am I get getting so much junk traffic from Facebook ads?? › Reply To: Why am I get getting so much junk traffic from Facebook ads??
Well all of your above the fold content is a wall of text. None of which stands out at first glance. Create an A/B test with your form and offer right below the logo. I guarantee it’ll increase your conversion rates.
Edit: Looks like you’ve got a decent amount of social proof too. Move all of that directly beneath the form. The way it is now a very small percentage of your traffic will even see it.
Visible CTA/ social proof/ rest of the details. In that order. This provides an easy way for hot traffic to move forward while building trust with colder traffic before they get into the details.
I would also add a few more CTA buttons throughout the page so the form is never to far from their reach once they are convinced.