Reply To: Real Estate Question

Forum White Hat SEO PPC Real Estate Question Reply To: Real Estate Question

#10246
jhcooper_7

The approach I’ve used when I’ve done property related Google Ads is to use break keywords into STAGs and use a really tight keyword strategy focussed around exact, BMMs and negative. Break out search location by in neighborhood, city, country and ROW (depending on budget).

Then you see search terms segmented by type of search and location, you can scale high quality leads easily this way.

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