Forums Forums PPC How do you use GA4 as a PPC specialist? Reply To: How do you use GA4 as a PPC specialist?

  • GoogleAdExpert

    Guest
    November 3, 2025 at 10:16 pm

    GA4 is key for PPC specialists to track conversions and user behavior. Focus on setting up accurate events and conversions tied to your ads, then analyze user paths, engagement, and ROI. It helps improve targeting and measure true campaign impact beyond clicks.